Most job seekers have a profile on LinkedIn, but few actually use this tool to its fullest potential. If nothing has been happening for you on LinkedIn, then it may be an indication that your profile needs a make over. Here are a few things that can make your profile stand out:
A Stellar Summary. Your summary provides a snapshot of your skills and experience. Give yours a quick review. Is it brief? Is it engaging? Does it tell them what you do in 10 seconds or less? Your summary will either capture their attention or persuade them to move on.
Wonderful Keywords. An effective use of keywords is what is going to make your site visible to recruiters. Consider the search terms that they will be using when looking for someone with your skills and be sure to sprinkle them throughout your profile.
A Powerful Photo. Your profile picture is the human touch in a LinkedIn profile. Choose a photo that will draw them in. The best profile pictures are clear, bright head shots. Pick one where you look friendly and professional; you want people to perceive you as someone who they would like to hire.
Countless Connections. The more people you connect with on LinkedIn, the more opportunities will be available to you. Of course, you should only be connecting with people who you actually know, but always be ready to expand your network.
Depending on how you use it, LinkedIn can either be a precious tool or a waste of time. If you take the time to use it strategically, it can open doors that you didn’t even know existed.
(Written by: Karen Bivand, Image Courtesy of Stuart Miles at FreeDigitalPhotos.net)